Betina Gozo TV: Fitness Brand

Context

Betina Gozo, a Texas-based Nike Trainer and formerly Apple Fitness + Trainer, needed a strong personal brand to elevate her online presence and launch her own workout app, Betina Gozo TV. I crafted a vibrant and approachable identity that reflects her personality, complete with custom illustrations, social media assets, web design, and branding assets to brand a white-label mobile app.